Invest in Gold | Your Sign to Buy Gold | Thane

Vipul Punamiya on Investments, Changing Trends and Consumer Choices

In an exclusive interview with KYT, Vipul Punamiya explained that he often finds himself strongly recommending his customers to make space for gold in their investment portfolio, just like they do for SIPs or bonds. He elaborates that it isn’t mandatory to invest in gold every time one is making an investment – to keep the gold portfolio active, one simply needs to follow a pattern. For example, buying gold can be an annual or biannual ritual which a person can religiously follow in order to keep developing the investment portfolio. While other financial investments mostly are in the form of paperworks, gold is an investment which can be physically carried along, worn around as luxury and safely stored in a secure place at home. A buyer of gold becomes its owner who can also redeem it for money, as and when needed. Vipul observes that the three prominent causes for individuals to sell gold are to buy property, to pay for admissions and in case of hospitalisation. Out of his experience as a jeweller, he can thus say that owning and selling gold has made homes, created futures and given hope to people. He hence states that investing in gold is the perfect example of surety with the right returns.

In the world full of people who are stacking up gold and wealth for their children to use in the future, Vipul advises people to fulfil their dreams of purchasing and wearing all the gold they want. He strongly advocates that individuals must buy gold for themselves with their own money – “If you are the one who is working hard and earning money, you should also be the one to live your life to the fullest and fulfil your dreams.” He points out that wealth anyway gets passed on to the next generation and thus, one must use it, flaunt it and rightfully own it instead of simply saving it for the future generations. Keeping the ever increasing rates of gold in mind, he advises every earning individual to start purchasing minimum ten to twelve grams of gold every year, assuring that the value of the same would increase over the years.

Vipul on Gold Polishing –

Before the system of hallmarking came into existence, when gold jewellery used to be kept idle for years together and then brought to use, there used to be the case of it losing its lustre or the stains becoming prominent. There used to be a time when people used to soak soap nuts (ritha) in water, create the soapy liquid, keep gold jewellery in it and then carefully use a brush to make the pieces cleaner. Most people from the younger generation will not even be able to identify soap nuts today! Moreover, with hallmarking becoming prominent, the procedure of mixing alloys and crafting gold jewellery has been formalised, making the need for gold polishing almost negligible. The newer generation is even smarter – in case they still feel that their jewellery is losing its lustre, they either search for gold-cleaning and polishing hacks online or simply give it in to be recreated into new pieces!

Vipul on Rose Gold –

Vipul makes an observation that people belonging to the Central Line suburbs of Mumbai, like Thane, Kalyan, etc. still fancy gold in its original colour while the people from the Western Line have slowly started shifting towards rose gold. Nevertheless, styles like geru polish, kundan polish or antique polish are gaining popularity and about 25% clients demand their jewellery to be customised in such ways. He also observes that the number of individuals who bring jewellery design inspirations and ideas from Pinterest or social media has increased.

Punamiya Jewellers was established in 1972 by Jugraj Punamiya and completed its Golden Jubilee in the year 2022. This shop with a legacy of over 50 years has stayed strong because of its trustworthiness, belief in purity and a prompt after-sales service. Vipul Punamiya believes in prioritising customer satisfaction while charging a fair price for the gold his shop sells and the services they provide. This Akshaya Tritiya, visit Punamiya Jewellers to avail a 10% discount on making charges of selected jewellery!