Transform your kitchen and dining areas into a mindful, stylish and sustainable space with thinKitchen™

Are you looking to give your kitchen and dining spaces a complete facelift with some of the world’s best and internationally acclaimed cookware, tableware and kitchen tools? If yes, then look no further since thinKitchen™ can be your able ally, to add a delectable twist to your kitchen and home.

Anand Baldawa, the second generation entrepreneur of the Seeba Group of Companies, founded by his father, Badri Baldawa in 1986, came up with the innovative idea of thinKitchen™ in 2016. thinKitchen™ in India today retails premium international kitchen and homeware brands in India, offering global design, premium quality, aesthetics and innovative functionality. The range includes brands such as Berghoff, Dartington, Amefa, Kilner, Joseph Joseph and Zoku amongst many others.

Today, thinKitchen™ is well received by discerning consumers, as it offers a complete range right from prepware, cookware, dinnerware, serveware, barware, bakeware, kids products and homeware. It has a pan India presence with an omni channel approach. It caters to the end consumer through its exclusive website www.thinkitchen.in and 15 e-commerce marketplaces such as Tata Cliq Luxury, Amazon, Ajio Luxe, Myntra, Nykaa and others, with 10 more in the pipeline. It also retails through prominent General trade and Modern trade channels. In addition, thinKitchen™ caters to the B2B segment across HoReCa and Institutional Sales. In HoReCa it services 4 and 5 star brands such as Taj, ITC Hotels, Oberoi etc. The brand also targets the corporate gifting segment through its premium, lifestyle product ranges.

The kitchen as the heart of the home and the growing Affluence, Awareness, Attitude and Access of Indian consumers, enables thinKitchen™ to deliver happiness by creating Quality, Kitchen and Home experiences.

Samoneh Dashti, head of Product at thinKitchen™ said, “We have been associated with 31 global brands that are known world-wide for their fascinating collection of kitchen-ware, including utensils, glasses, jars, cutlery, and other cook-ware. In the coming years, we will be looking to get more and more brands under our umbrella. While there are a plethora of kitchen-ware manufacturers in the world, selecting the best of products and curating an exclusive range of products for our customers based on the latest catalogs, and trends is my key job role.”